PRESS Kit

About Articy:

Articy Software is a global software developer focused on solutions for interactive storytelling and game content management, based in Bochum, Germany. The company is internationally known for its flagship product articy:draft: an award winning software that encompasses game writing, planning, and content management in one coherent and visual tool.

Press contact:

portrait photo Raluca - VP Marketing  

Raluca Percec – VP Marketing & Communication
Raluca.Percec@articy.com

Press Story:

Storytelling is becoming part of all game genres

Throughout the years, video games have experienced tremendous advancements and powerful game engines have emerged making stunning graphics, realistic physics, sound effects, voice over and user-friendly UI the norm for today’s AAA games. In recent years however, the focus has started to shift towards storytelling with player agency becoming a key ingredient of narrative games. More to it, storytelling has long breached the borders of narrative games as other genres started developing their story elements and newer editions of games that didn’t use to have a narrative component are now enriched with captivating stories. Sports games added career modes, shooters got their extensive campaign modes, even the match three puzzle games of today have progression plans and a few friendly characters that help you unlock items and game areas upon completion making storytelling popular across all game genres.

Alas creating stories for games is no small endeavor as the tools for interactive stories are scarce when compared to the powerful software available for other areas such as graphics, code, sound and video. Articy Software made it their mission to fill this gap by developing powerful tools for interactive storytelling with a holistic approach to writing, design and development. Providing a complete tool for story and narrative design through their flagship product: articy:draft 3, Articy offers developers a professional solution for game writing, planning and content management. From scriptwriting to nested flowcharts, location editor and story simulation, game writers and narrative designers have all the tools they need in a visual drag and drop environment while the integration to Unity and Unreal makes it easier for developers to transport everything to the game engine without deprecating the story or making the game feel disjointed.

Branding guidelines:

Articy Software logo is available in colored and monochrome versions.

Teal – Dark Grey logo on white is our main logo. We’ll usually ask you to use the Teal – Dark Grey version of our logo on a white background.
For dark backgrounds the Teal-White version is preferred.

Monochrome versions are only to be used when the Teal versions are unsuitable (for example when included on a sponsor page where all logos are monochrome).

Clear space

The amount of clear space around our logo should be equal to or greater than the height of the “A” in Articy.

Incorrect usage

To maintain consistency of our logo, never do any of the following:

❌ Don’t use an out-of-date version of the logo.
❌ Don’t change the logo colors.
❌ Don’t modify the logo in any way, such as adding visual effects, angling, or rotating.
❌ Don’t use the logo in a phrase or sentence.
❌ Don’t lock up the Articy logo with your own logo.
❌ Don’t mimic any Articy branding in non-Articy materials

Articy Software GmbH & Co.KG Download Logo Versions